Objective

Design, in the broadest, most inclusive and complete way possible, the strategy to start the innovation agenda.

Required Roles

Analysts: high capacity of management and processing information for the context analysis and the state of the art exploration of the Agenda's diverse topic areas and over the actors associated with them.

Coordinators: they are communicators, lead the process from one phase to another, identify obstacles and generate proposals, optimize resources and generate progress reports.

Traders: experts in identifying needs, confidence builders in both groups. Consensus building skills around the agenda's commitments.

Advisors: people with expertise and experience in the area or topic.

General Activities

Concept and selection of the topic to be approached
Key stakeholder identification
Development of a baseline document (state of the art)
Workshop invitation
Execution of collaboration workshops
Consensus diagnosis publication

Required Artefacts

• Stakeholder database
• Invitation letter
• Questionnaire
• Preliminary diagnosis of the situation
• Hierarchical instruments
• Consensual diagnosis

Justification

In this initial phase, it is important to count with expert support that helps the promoter organism to define the topic and a first great vision of the selected theme state of the art.

In addition, the incorporation of the public policy vision of the sector, i.e., the development plan, the national plan, etc., are instruments that contribute to presenting the participating actors a clear vision of where they want to go, so they can validate or modify this vision and the approach strategy of the problematic, building a consensus in a more natural and reasonable way.

Common problems

• unchangeable agendas existence •
Lack of participation or absence of a relevant sector •
Shortage or insufficient information for the baseline document elaboration.

Success indicators

• Representative assistance from each key stakeholder group
• Construction of pre-commitments on topics to carry out joint projects

Products

A consensus diagnosis developed collectively.

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